Insights

As warmer weather rolls in, so does our instinct to chase sun-soaked moments. Whether it’s a family escape to a resort, a quick visit to an open-air retail center or a peaceful moment in a nearby park, it’s thoughtful amenities that transform these experiences. But what design moves turn an ordinary sunny day into something unforgettable?

©EDSA | Insights | The Summer Starter Pack | Evermore Orlando + Maeve Tower

Of course, no conversation about summertime is complete without mentioning time spent poolside – a pastime that’s driving the global aquatics construction market towards $275 billion this year. Designed for seasonal adaptability and visual impact, water-based amenities offer far more than just a way to beat the heat. They have the power to turn a simple swim into a memorable experience.

©EDSA | Insights | The Summer Starter Pack | Gaylord Rockies + Corpus Christi Marina

Beyond water features, outdoor spaces come alive as day-to-night hubs filled with summertime energy. Flexibility plays a major role in this, offering a layered spontaneity and adaptable variety that keep every visit feeling fresh and inviting. In fact, the Urban Land Institute notes that programming variations can boost dwell times by up to 35%.

©EDSA | Insights | The Summer Starter Pack | Lustica Bay + West Lake Park

At the same time, outdoor spaces are catering to a growing appetite for movement and adventure. As 175.8 million Americans engage in outdoor activities daily, the demand for experience-driven recreation is stronger than ever. Thoughtful programming and flexible design ensure that these spaces don’t just accommodate recreation—they actively encourage it, offering dynamic environments that evolve with visitors’ desires for higher-impact, immersive experiences.

©EDSA | Insights | The Summer Starter Pack | Gore Creek + Xi'an Airport

Finally, no summer experience feels complete without a meaningful connection to nature itself. As people seek deeper connections to the outdoors, such interactions add authenticity, reminding us that sometimes the environment is the most memorable amenity of all.

So as summer unfolds, thoughtful planning and design will continue to shape the way we relax, recharge and reconnect. By aligning creativity with purpose, we can turn everyday moments into extraordinary experiences with amenities that foster joy, strengthen connections and leave lasting memories long after the sun sets.

For more information on how EDSA designs meaningful, amenity-rich environments that bring people together, reach out to us at [email protected].